SEE ALSO: Smart Promo: Why Ubisoft’s ‘Watch Dogs’ Campaign is the Right Way to Launch a New Game Franchise Ubisoft also paired up with filmmaker Devin Graham for a live action parkour-filled video that replicates stunts from the games through the streets of Paris ( watch below). Promenade across the street from the San Diego Convention, the course is open to the public July 24-27, with freerunner Michael “Frosti” Zernow serving as “chief parkour officer” and helping participants navigate their way through the obstacles. The games are known for having players scale buildings, leap over walls, run across rooftops and make dramatic leaps off buildings, and so will the course, that includes a 25-foot “Leap of Faith” fall, inspired by the series’ iconic move.
The massive course is meant to bring to life the French Revolution setting of “Assassin’s Creed: Unity,” the latest installment of Ubisoft’s popular video game franchise. Fanboys don’t have the reputation for being the most athletic bunch, but Ubisoft is about to test their skills at Comic-Con with an elaborate parkour obstacle course set up in San Diego this week.
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